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Find Your Favorite Japanese Sweets

Find Your Favorite Japanese Sweets Find Your Favorite Japanese Sweets

The Charm of Japanese Sweets

Do you have a favorite Japanese confection?
Japanese sweets are popular in areas outside of Japan not only for their taste, but also for their bright packaging, creative characters, and the fact that they use traditional Japanese ingredients.
Is there also a flavor you had in Japan that you can’t forget?

You can probably buy Japanese sweets in the area where you live.
However, using Japanese websites allows you to purchase a wider variety of sweets at lower prices.
You can purchase a variety of sweets at Rakuten Ichiba, from limited-edition products sold only in certain regions of Japan, to long-beloved products known to all Japanese people.
Available Sweets at Rakuten Ichiba

Individually wrapped sweets are good for being brought on an outing or shared with family and friends. They also make great gifts and souvenirs.
Whether you want to have that confection you had in Japan one more time, or there’s a particular confection you're curious about, try searching for it.A sweets assortment allows you to enjoy both new and familiar flavors.
List of Package Sweets at Rakuten Ichiba

"Senbei" is a traditional Japanese confection made from wheat or rice flour that has been rolled out thinky and baked.
There are both salty and sweet variations, and they are flavored with all sorts of seasonings and ingredients such as soy sauce, miso, sugar, and seaweed.
They are the perfect snack for when you’re feeling peckish.
List of Senbei at Rakuten Ichiba

These cookies made with Wasanbon, the sugar used in Japanese sweets, have a melt-in-your-mouth smoothness. Their elegant sweetness will provide for a tea time that is unlike any other.
List of Wasabon cookies at Rakuten Ichiba

There are also an abundance of sweets made with matcha, including tarts, financiers, and rice crackers.
Made from powdered tea leaves, matcha has a rich aroma which you can enjoy.
With its slightly bitter taste, it is also recommended for people who don't usually like sweets.
List of Matcha sweets at Rakuten Ichiba

Japanese sweets available on Rakuten Ichiba can be delivered to your home via Rakuten Global Express. *Depending on the item, overseas delivery may not be available.
Also with Rakuten Global Express, you can combine items purchased from multiple shops and ship them in one box.
*Depending on the product, overseas delivery may not be available.
If you have any questions or concerns, please look into our FAQ, or feel free to contact Customer Support for further assistant. (Supported languages: Japanese, English, simplified and traditional Chinese)

We carefully package the items our customers purchase and deliver them to you all over the world!


Rakuten Global Express editing team

Delivering tips for international shipping and information for Japanese shopping directly from Japan.

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